Updated 08 October 2020 | 11:00 IST
Paytm First Games has announced an Rs. 10 crores fund to supply a launchpad to homegrown developers and style studios. the corporate-owned by Noida-based One97 Communications has also promised to assist participating Indian developers with technology solutions and promote their games on the Paytm First Games app. additionally to the newly created fund, Paytm First Games is about to take a position Rs. 300 crores within the market of fantasy sports and online gaming during the fiscal year 2020-21.
Through the Rs. 10 crores fund, Paytm First Games will organize a series of events and hackathons to spot young developers in India and curate their games. However, specific details about how the fund is going to be allocated are yet to be announced.
Paytm First Games claims that it might promote games focussed on Indian culture and folk tales to steer the digital gaming sector within the country.
“Being a homegrown company we would like to play our part in enabling India’s gaming ecosystem. Our goal is to support over 200 talented developers, who might not have access to resources like that of massive studios,” said Sudhanshu Gupta, COO Paytm First Games, during a mailed statement.
Alongside allocating Rs. 10 crore fund for local developers and style studios, Paytm First Games is getting to invest a complete of Rs. 300 crores which will be for fantasy sports and conducting other online gaming events during the present fiscal year.
Sachin Tendulkar as its brand ambassador Paytm First Games recently hired. The cricket star would help bolster its presence within the fantasy sports market that already has Dream11 and Mobile Premier League because of the 2 key players.
The new announcement comes just a couple of weeks after Google pulled the Paytm First Games app from the Play store for violating its rules for content. The Paytm app was also away from Google Play, but it came back shortly after.